Reactive vs. Proactive

17 Oct

If you’re running a business it’s important to get into a proactive mindset. Go after what YOU want and need for your business. Make a list of the people, organizations, groups you want to work with. They will not seek you out, you have to find them. The people who find you are generally wasting your time. They may fulfill some basic needs, if you’re lucky, but recognize you’re being REACTIVE! You’re being sold, you should be doing the selling!

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